Mia is a thought leader, educator and speaker in the fitness industry with a passion for helping businesses inspire people to live fit and healthy lives through unique concepts and expertise. She has an international network as well as a 360 perspective of the fitness industry.
Born and raised in Stockholm, Sweden, Mia moved to the US at the age of 19. After studying dance at the renowned “The Ailey School” in New York City, Mia moved to Los Angeles where she graduated with a Bachelor of Science in Kinesiology, Exercise Science. With a passion for exercise and fitness, Mia excelled her career in the fitness industry by training for, and working side by side with the industry’s top instructors and trainers, such as Billy Blanks (Creator of TaeBo®) and Viveca Jensen (creator of Piloxing®).
In 2011 Mia returned to Sweden where she helped establish a leading group fitness programing company in Europe. Working in the executive team of The Piloxing Academy, Mia implemented a network of international distribution channels for education and programming, managing operations and business development. She played a key role in growing the company not only in Europe, but expanding it into 90+ countries worldwide.
In 2015 Mia was invited to become a committee member of Europe Active’s Professional Standards Committee (PSC), where she contributed with her expertise of the fitness industry in the development and growth of EREPS (European Registry of Exercise Professionals). After her term with PSC, Mia was invited to join the newly established “Sector Skills Alliance”.
Mia relocated back to Los Angeles in 2016, and she has since expanded her focus to include an exploration of the Boutique fitness market, touring and evaluating studios and trends, as well as speaking on the topic in the US and abroad.
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